This blog is all about communication. This is where I will post brilliant adverts I come across, rave about brands I love, and complain about communication which fails to communicate.
I am a writer above all, and much of my admiration of other professionals relates to words and writing, but that doesn’t mean that words are always at the forefront of everything I like. Good communication, I believe, is so much more about knowing what you want to say and who you want to talk to than knowing where to put a semi colon, and sometimes, even though I hate to say it, a picture (or a song, or a video, or a thing) says more than a thousand words. And I’m not here to be a snob, so if I like it, I’ll post it – wordy or not.
Some clever writer once said that most people recognise good design when they see it, but only very few can create it. I believe that the same argument can be applied to a good concept, but just because most of us are able to point them out, I don’t want to stretch as far as to say that pointing them out is therefore unnecessary.
You only write as well as you read, all creative writing students have been told, and I’d like to think that you only create as well as you criticise. This blog is where I criticise – sometimes angrily, sometimes passionately, and hopefully sometimes in a way that inspires.
